SEO & GEO Services
What is SEO?
Search Engine Optimisation (SEO) helps improve your website’s visibility on search engines such as Google and Bing. By optimising your website, content and technical performance, we help ensure your business appears when potential customers are actively searching for your products or services.
A well-executed SEO strategy not only improves your search rankings but also increases website traffic, generates more enquiries and strengthens your overall online presence. By making your website more visible and accessible to the right audience, SEO helps build trust and credibility with potential customers while delivering long-term, measurable growth for your business.
What is GEO?
Generative Engine Optimisation (GEO) is the next evolution of search marketing. As more people turn to AI-powered platforms such as ChatGPT, Gemini and Perplexity for answers and recommendations, businesses need to ensure they are visible beyond traditional search results.
GEO focuses on helping search engines and AI systems understand, trust and recommend your business when users are looking for relevant products and services. By combining SEO and GEO, we help ensure your business remains visible wherever your customers are searching.
OUR SEO/GEO SERVICES INCLUDE:
- Technical SEO
Ensure your website is fast, secure and fully optimised for search engines, creating the foundations for improved rankings and performance. - On-Page SEO
Optimise your website’s content, structure and metadata to help search engines understand your pages and improve visibility. - Local SEO
Increase your presence in local search results and Google Maps, helping nearby customers find and choose your business. - Content Strategy
Create valuable, search-focused content that attracts visitors, answers customer questions and supports long-term growth. - Competitor Analysis
Gain insight into what your competitors are doing online and identify opportunities to outperform them in search results.
- GEO Optimisation
Prepare your website for AI-powered search platforms, helping your business appear in generated answers and recommendations. -
AI Search Visibility
Improve how your business is discovered across emerging AI tools such as ChatGPT, Gemini and Perplexity. -
Google Business Profile Management
Keep your Google Business Profile optimised, up to date and working effectively to attract local customers. -
Performance Reporting
Track rankings, traffic and website performance with clear, easy-to-understand reports and actionable insights. -
SEO & GEO Strategy
A tailored roadmap that combines traditional SEO and AI search optimisation to drive sustainable growth and long-term visibility.
Initial Setup
Before monthly SEO begins, we lay the foundation so tracking and visibility tools are working correctly from day one.
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Step 1
Google Analytics 4 setup and configuration
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Step 2
Google Search Console setup and site verification
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Step 3
Microsoft Clarity session recording and heatmap integration
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Step 4
XML sitemap generation and submission
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Step 5
Initial competitor analysis
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Step 6
Keyword discovery and initial target list (local and/or national)
Ready to Get Ahead of Your Competitors?
Get in touch today to arrange a website review and competitor analysis and discover how SEO and GEO can help your business generate more visibility, more enquiries and more opportunities online.
Why Choose DesignBcreative?
We understand that SEO isn’t just about rankings; it’s about helping your business generate more opportunities. While improving your visibility on Google remains important, modern search extends far beyond traditional search engines. We help businesses get discovered across search engines, AI-powered platforms and local search results, while providing the insight and intelligence needed to stay ahead of the competition.
To ensure our clients remain at the forefront of an ever-changing digital landscape, we’ve invested in strengthening our team, expanding our expertise and adopting the latest SEO and GEO technologies. Our approach combines strategic SEO knowledge, AI search optimisation, competitor intelligence, technical website expertise and clear, data-driven reporting, all supported by ongoing guidance and consultancy.
Everything we do is focused on delivering measurable results, helping your business increase visibility, attract more customers and achieve sustainable long-term growth.
Start With a Website Review
Not sure how your website is performing?
Our website review and competitor analysis will show you:
- How your website currently performs
- Technical issues affecting visibility
- SEO opportunities
- Competitor strengths and weaknesses
- Areas for improvement
- Recommendations for future growth
Whether you’re new to SEO or looking to improve existing performance, our review provides a clear starting point.
Competitor Analysis & Market Intelligence
One of the most powerful aspects of modern SEO is understanding exactly what your competitors are doing.
Using industry-leading SEO tools, we can identify:
- Which keywords competitors rank for
- Where they are generating traffic
- Which pages perform best
- Content opportunities they are missing
- Areas where your website can outperform theirs
This allows us to create a data-driven strategy focused on gaining and maintaining a competitive advantage.
Why SEO & GEO Matter More Than Ever
Your website is often the first impression a potential customer has of your business.
Every day people are:
- Searching for products and services
- Comparing suppliers
- Reading reviews
- Researching solutions
- Asking AI tools for recommendations
Without a clear strategy, you’re leaving valuable opportunities for your competitors to capture.
Our approach helps businesses build a stronger online presence, improve visibility and make smarter decisions using real performance data.
Can we guarantee a specific ranking position?
No SEO provider can guarantee a specific Google ranking, and any that claim otherwise should be approached with caution.
What we commit to is transparent, documented work, consistent monthly reporting, and a clear explanation of what was done and why.
What happens if rankings drop?
Fluctuations are a normal part of search performance and can be caused by algorithm updates, seasonal changes, or competitor activity.
When a significant drop occurs, we identify the likely cause and recommend a course of action in your monthly report.
How is performance reported?
Every month you receive a plain-English performance report. It covers keyword rankings, traffic canges, what was completed that month, and what is planned for the following month.
There are no technical dashboards to navigate and no jargon to decode. The report is designed to be read in under five minutes.